The award was announced on the Emmy’s winners list last night, and the Creative Arts Emmy Awards are presented for guest performers on television dramas and comedy series, as well as the many talented people behind the scenes to create television excellence. The main, televised Emmy Awards ceremony will take place on August 25th. Apple’s Misunderstood ad features the iPhone 5s, Apple TV, and AirPlay to show how a movie can be filmed, edited, and presented via an iPhone. You can watch the Emmy winning ad below.
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