Saturday, April 7, 2018

Apple’s Revamped Mac Pro Won’t Arrive Until 2019

Apple's revamped, Mac Pro won’t launch until next year, reports TechCrunch's Matthew Panzarino. He met with the Apple execs “most responsible for shepherding the renewed pro product strategy”: John Ternus, vice president of Hardware Engineering; Tom Boger, senior director of Mac Hardware Product Marketing; Jud Coplan, director of Video Apps Product Marketing; and Xander Soren, director of Music Apps Product Marketing.

“We want to be transparent and communicate openly with our pro community so we want them to know that the Mac Pro is a 2019 product. It’s not something for this year,” Boger said. ““We know that there’s a lot of customers today that are making purchase decisions on the iMac Pro and whether or not they should wait for the Mac Pro.”
The Mac Pro hasn’t been upgraded since its 2013 debut. Apple has acknowledged that the “trashcan design” doesn’t fulfill all the needs of its pro customers, but the new model with have a more traditional modular design that will allow Apple to “keep it fresh.”

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