Looks Like Pokemon GO Has Boosted Sales For The 3DS And Other Pokemon Games

During Nintendo’s financial results briefing, the company discussed Nintnedo’s president spoke about  Pokemon GO‘s effect on the 3DS and other Pokemon games. “Over the summer, the smart device application Pokemon GO became a major hit and a social phenomenon. This has sparked increased interest in Pokemon related software. Previous entries in the Pokemon series playable on the Nintendo 3DS system were Pokemon X and Pokemon Y in 2013 and Pokemon Omega Ruby and Pokemon Alpha Sapphire in 2014. We also released the original games in this series, Pokemon Red, Pokemon Green, Pokemon Blue and Pokemon Yellow, as downloadable Virtual Console titles in February this year. These Pokemon series titles have seen an increase in sales despite having been on the market for some time already.” “This graph shows the month-on-month sales of titles in the Pokemon series in Japan, the U.S. and Europe, as mentioned earlier in the presentation. As you can see, the release of Pokemon GO in July led to a major upsurge in sales, particularly for the U.S. and European markets. We can clearly see that the release of Pokemon GO has raised interest in Pokemon and contributed to a resurgence of sales for previously released Pokemon titles.”

“Similarly, this graph shows the month-on-month sales for Nintendo 3DS family systems. You can see that there is a peak in July for hardware as well, following the release of Pokemon GO. We launched the Pokemon GO Plus accessory on September 16th to provide a more comfortable play experience for Pokemon GO. Demand far exceeded our expectations and production has not caught up, leading to product shortages. We apologize to the consumers and distributors affected by this. We are planning to expand production as needed, and will continue to produce and ship additional units.”